Transformational HRM Ltd
Nottingham
About
About Me
I specialise in helping organisations navigate end–to–end transformation, not just within HR, but across the entire business. As AI, and automation reshape work, organisations need support that spans planning, implementation and the complex people impacts that follow. That’s where I come in.
With 20+ years’ experience in organisational change, people transformation and leadership enablement, I partner with organisations to deliver holistic, human–centred change that is safe, compliant and sustainable. My approach supports every stage of the transformation journey, from early strategic planning through to post–implementation stabilisation.
As technology shifts roles, workflows and expectations, people experience the biggest impact, uncertainty, capability gaps, role redesigns and sometimes difficult outcomes. I help organisations navigate these moments with clarity, fairness and respect.
Support I Offer Organisations
- Workforce planning and redesign as roles evolve
- Managing restructures, redeployment and redundancies
- Supporting employees whose work is changed or displaced by AI
- Sensitive, lawful handling of exits and ER processes
- Leadership support, communication and behavioural change
- End–to–end transformation support: plan – implement – embed
I work wherever people are impacted, across HR, Operations, leadership teams and full business functions.
My Mission
To help organisations adopt AI and navigate change in ways that protect people, strengthen trust and create cultures where new ways of working feel supported, not imposed.
If you're preparing for workforce change linked to AI adoption or wider organisational transformation, I’d love to connect: rosin@transformationalhrm.co.uk.
Services
AI Readiness Assessment
I deliver a structured, evidence?based assessment across nine domains: leadership, culture, org design, workforce skills, process maturity, data quality, technology, ethics, and experience and brand. This includes document review, leadership interviews, workforce impact analysis and risk identification, translating AI ambition into practical organisational implications. The output is a clear, RAG?rated roadmap that prioritises actions, dependencies and risks - giving leaders the clarity needed to move from intent to safe, scalable AI?enabled transformation.
from £750AI Literacy & Workforce Transformation
I help organisations prepare their workforce for AI through a structured, people centred approach which includes AI training. This starts with an AI readiness and workforce impact audit, followed by job architecture and org design aligned to future workflows. I support leaders to make fair, evidence based decisions on role content, capability shifts and risk, embedding AI enabled onboarding, people analytics and reporting into HR, hiring, engineering and ops, so transformation is sustainable, compliant and trusted.
from £750Talent Fitness
I help HRDs and CEOs build a repeatable, high-performing hiring engine, aligning employer positioning and the end to end candidate experience with structured, bias-resistant decision-making (EVP insight, market research, role clarity, AI-supported scorecards). The result is faster, fairer hiring and stronger retention and diversity, especially in complex, regulated sectors.
from £750Customer Reviews
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Business Contact
Rosin Johnson
Consultant
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Fractional HR and Change Director working with businesses to help shape and change their organisations for growth